Are Natural Colors Safer Than Artificial Colors? A Consumer’s Guide

Food coloring is everywhere—from candies and drinks to cereals and yogurts. With growing concerns about artificial dyes like Red 40 and Yellow 5, many brands are switching to “natural” colors. But are natural food colorings really safer? Let’s break down the science, regulations, and best choices for your family.

What Are Artificial and Natural Food Colors?

Artificial colors are synthetic chemicals, often derived from petroleum. Common examples include Red 40, Yellow 5, and Blue 1.
Natural colors are extracted from plants, minerals, or even insects. Examples include beet juice, turmeric, spirulina, and carmine (from cochineal insects).

Where Are These Colors Used?

Are Artificial Colors Harmful?

Artificial dyes have been linked to hyperactivity in children, allergies, and (in rare cases) potential carcinogen contamination. For a full breakdown, see our posts on Red 40 and Yellow 5. Some countries require warning labels on foods containing these dyes.

Are Natural Colors Always Safer?

Natural colors are generally considered safer, but they’re not risk-free. Some, like carmine (from insects), can cause allergic reactions. Others, like turmeric or spirulina, are safe for most people but may not be suitable for everyone. Natural colors can also be less stable and more expensive.

Popular Natural Food Colors

How to Choose Safer Food Colors

What the Experts Say

Authority Position
FDA (U.S.) Both artificial and natural colors are regulated for safety, but some artificial dyes require warning labels outside the U.S.
EFSA (Europe) Encourages use of natural colors and requires warnings for certain artificial dyes.
Consumer Reports Recommends minimizing artificial dye intake, especially for children.

Bottom Line

Natural food colors are generally a safer choice, but always check for allergens and read labels carefully. For more tips, check out our guides on ingredient decoding and our dye-free candy recommendations.